The looks of your website and the content you fill it with will not count if you have ineffective SEO tactics. You will not achieve the results you want until you set your search engine optimization right. This requires mastery of SEO practices, and a little bit of time as well. Working with a professional SEO Thailand company will ensure that you steer away from such mistakes and achieve the best possible results. For your page to rank well in search engines, you cannot afford to make any mistakes during optimization.

Common mistakes

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Crawling refers to when the bots of the search engine analyze website content in an attempt to understand what the page is all about and rank it. A majority of sites are crawled and indexed over time. It may take time before your site is crawled and indexed again, after updating the content of the site. You can speed up this process by having a sitemap for your website, which will list all the URLs to make it easier for the bots to crawl your site. You can also block URLs that you do not want the bots to crawl.

Poor content

With current SEO, quality outweighs quantity to some level. The content on the website needs to be of very high quality and relevant. Your copy should be well organized and have a good word count to ensure that the Google algorithm will have an easy time deciphering information from it and match it with the search. The content should bring value to your online visitors.

Duplicating content

Having similar content on many pages does not increase the chances of your site getting a higher rank. It goes on to harm the rankings of your site. The content should as well not be plagiarized in any way, to avoid penalization. Try to ensure that all content on your site is original and unique.

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Title tags are also quite important. The same title might appear on every title tag on the pages of your website, as default when building a website. When left that way, it is considered similar to duplicating content, by Google. It makes it difficult for the search bots to decide accurately what the page is about. Ensure that title tags are specific and unique.

Keyword stuffing

Keyword stuffing is a common mistake when it comes to SEO. Most site owners do not know how to go about it only to end up having stuffing it all over. Ensure that you do not overuse keywords, make them relevant, and place them strategically.

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